Your social calendar
shouldn't run your Sunday.

Pillar content sliced into platform-native posts, scheduled across every channel, with captions and hashtags handled. So Monday morning you wake up to a week already queued.

/the problem

Posting inconsistently is worse than not posting at all.

64%

of consumers stop following brands that go silent for more than 2 weeks.

7

platforms most small businesses are expected to maintain at once.

11h

a week the average owner burns trying to keep up manually.

Source: Sprout Social Index · HubSpot Social Trends Report

/the guide

Built by people who've scheduled the posts at midnight.

We know what happens when social is "someone's job on the side." We build systems that turn one piece of pillar content into a week of platform-native posts — so consistency is the default, not the heroic effort.

Part of AI Content Systems.

/the plan

Three steps to a social calendar
that runs itself.

  1. 01

    Book the audit.

    30 minutes. We learn your platforms, voice, and what content is already working.

  2. 02

    Get your content map.

    Pillar topics, slicing rules, posting cadence per platform. Yours to keep.

  3. 03

    We build it.

    Live in 2 weeks. One pillar in, a full week of posts out — scheduled and tracked.

/what's included

What we build for you.

Every line item below is part of the standard build. No upsells, no surprise add-ons.

  • 01
    Pillar content slicing (long video/post → 8–15 platform-native pieces).
  • 02
    Multi-platform scheduling: LinkedIn, Instagram, Facebook, X, TikTok, YouTube Shorts.
  • 03
    Hashtag and caption generation tuned per platform.
  • 04
    Approval queue so nothing ships without your eyes on it.
  • 05
    Performance dashboard: reach, engagement, top-performing formats.
  • 06
    Repost workflow for evergreen content that keeps earning.
/the workflow

One pillar in,
a week of posts out.

  1. 00TRIGGER

    Pillar Uploaded

    Long-form video, blog post, or audio dropped in.

  2. 01+5m

    Transcribed

    Pulled apart into highlights and quotes.

  3. 02+20m

    Sliced

    Short clips, image quotes, carousel drafts generated.

  4. 03+10m

    Captions Drafted

    Platform-native captions and hashtags written.

  5. 04+5m

    Approval Queue

    You approve, edit, or skip each post in one screen.

  6. 05+2m

    Scheduled

    Posts dropped into Buffer/Hootsuite on cadence.

  7. RESULT

    Posted + Tracked

    Engagement logged, top performers flagged for reuse.

One pillar → 8–15 platform-native posts → a full week scheduled in under an hour.

/what changes

What changes
in the first month.

01

A full week of posts queued every Monday without scrambling.

02

You never accidentally post the same thing twice.

03

Every platform stays alive — even the ones you'd been ignoring.

04

You know which formats actually move the needle.

/investment

What it costs to go quiet.

Every quiet week, your followers see someone else. Algorithms punish inconsistency before they punish anything else — and the trust you rebuild after going dark costs more than staying live in the first place.

We're not in the fear business. But the math is the math.

Standard build
/single-build2-week timeline

Single Build

$1,500

Built, documented, handed over. All 6 checklist items above included. Runs on your accounts, owned by you.

/+ retainerOptional

Pebble Content Retainer

$500/mo

Ongoing content slicing, scheduling, and performance reviews. We run the system so you don't have to.

/questions

Things buyers
ask first.

Don't see yours? Ask on the audit call.

  • How many platforms can you support?

    All the major ones: LinkedIn, Instagram, Facebook, X (Twitter), TikTok, YouTube Shorts, Pinterest, Threads. We tune slicing rules per platform so each post feels native, not copy-pasted.

  • Will the posts feel generic?

    No. Pillar content stays in your voice because it comes from you — long video, blog posts, podcasts, talks. We just slice and reformat. Captions are drafted from your existing tone, then approved or edited before they ship.

  • Do I still get to approve everything?

    Yes. Every post lands in an approval queue. You can approve in bulk, edit inline, or skip individual posts. Nothing publishes automatically until you say so — unless you want it to.

  • What if I don't have pillar content yet?

    We can pair this with the blog automation system, or start with a 1-hour interview-style recording each month that gets sliced into a full month of content. Most clients already have more raw material than they realize.

  • Does this work for service businesses, not just creators?

    Especially for service businesses. Most of our clients are local service companies, agencies, and consultants. Consistency on social is how you stay top-of-mind between proposals and referrals.

Let's get your Sundays
back.

30 minutes. No pitch. You'll leave with a content map whether we build it or not.

hello@pebblemedia.coIdaho Falls, ID